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Google Steps Up Their Support of Location-Specific Content

by Travis Unwin March 3, 2010

Google knows where you are. Google can find you. And Google is coming to get you!
OK, that last part is speculation on my part, and not very good speculation at that. But the first two parts are quite true, and have been for some time. Users have been adding location-specific terms to their queries for [...]

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Confidential – Check out Google’s Future Plans!

by Jay Feitlinger February 19, 2010

It is well know that one of the many perks working at Google is to have 20% of your time available to work on projects that may very likely be outside your job requirements.  With almost 20,000 Google employees (per Wikipedia) that 20% translates into millions of hours of innovation time per year.  With the [...]

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Of Wonder Bread, Wildflower & William Morris

by Josh Yeager February 15, 2010

Image by Getty Images via Daylife

Most people are familiar with the adage, “You get what you pay for”, meaning that while a plethora of inexpensive goods and services exist – a cheap price tag does not equate to quality.   This concept has been kicking around in my craw recently as I’ve noticed some parallels between [...]

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Buzz about Google Buzz

by Katie Van Domelen February 12, 2010

Google Buzz is Google’s latest attempt at socializing it’s tools. It’s been compared to Twitter, Facebook and even FriendFeed. Some say that it has the potential to steal market share from those sites, while others think it’s impact will be far less than that. Personally, I see it becoming a part of that mix rather [...]

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3 Tips for making the most of your Super Bowl Ad

by Andrew Bagley February 10, 2010

In a recent news story a Creative Director (that may or may not be related to me) stated that “51% of viewers are watching for the commercials, not the game”. I have to admit, I’m one of them. Unlike most shows, I fast-forward through the game and skipped to the commercials.
With about 80 Million viewers [...]

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Predicting Search Popularity

by Anthony Mills February 8, 2010

Search volume is one of the most important metrics when analyzing organic and PPC data; however it is one of the least accurately recorded statistics. Google Insight and Google Trends can help search marketers plan in advance of search volume spikes in order to optimize the number of visits and conversions to clients’ sites.

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